THE ESSENTIAL COURSE FOR MOM-OWNED BABY BRANDS

The Story of Ubuntu Baba:
How I Built and Sold a Brand with Heart

Discover my personal and business strategies that gave me the freedom to do business my way.

Hey! I’m Shannon, the founder of Ubuntu Baba.

Over the past 10 years, I built and sold South Africa’s most loved baby carrier brand, overcoming countless challenges along the way. Now, I’m excited to share all the things I learned along the way with you.

Learn how I:

Started and grew Ubuntu Baba from scratch
Navigated all the ups and downs of entrepreneurship
Stayed true to my values through big business challenges
Sold the business in 2024 for 70% of my asking price

…all whilst balancing motherhood in the process 🙂

Ubuntu Baba is tagged on social media every single day as a parenting must-have. If you have a great product, your brand could enjoy the same attention.

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Featured in the magazines below, with 18,000 happy customers worldwide.

Get a behind-the-scenes look into my journey, including the highs and lows, and lessons learned that you can apply to your own online brand.

My Complete Brand Guide: How to create a strong, memorable and unique brand experience while maintaining integrity.
My Exact Costing Spreadsheet: The same spreadsheet I use to model my business on. It’s taken me 10 years to get this right – easy to understand and implement for any business founder, without the need for an accounting degree.
Selling the Dream: Get access to the exact PDF and formula I used to sell Ubuntu Baba.

Social Media Success: Learn my unique approach to leveraging social media to grow a brand without losing focus.
Paid Ads and Brand Ambassadors: Get insights from my personal paid ads partner on maximizing your ad spend, along with my strategies for working with brand ambassadors to expand your reach.
Balancing Business and Motherhood: Real-life strategies for managing a business while raising children.

Ready to learn from my journey and take your business to the next level?

Complete your details below to sign up and be notified when the course launches!